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Business Plan - Starting an Event Agency for Cultural and Social Events
Stržinek, Daniel ; Navrátil, Jaroslav (referee) ; Rompotl, Jaroslav (advisor)
The agency will deal with organising social and cultural events providing gastronomical services and unusual experiences based on customers’ orders. The thesis is composed of two parts – theoretical and practical. The theoretical part focuses on the structure of the business plan, necessary analyses, sources of financing, and legal forms of business. The practical part comprises of knowledge gained from specialised literature and experience in this field. The conclusion involves a comprehensive choice of one most suitable option which is completed from a wide range of possibilities in separate chapters.
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Business Plan Creation
KOHOUTOVÁ, Nikola
The thesis titled 'Business Plan Creation' is devoted to processing the proposal of a comprehensive business plan for establishment of an event agency organizing mainly proms and weddings, but also other social and cultural events in the South Bohemian region. The theoretical part is focused on defining basic information about business, planning, decision making on the legal form and the structure and content of the business plan. The practical part contains the creation of a business plan for establishment of an event agency. It includes business environment analysis and shows the company's financial plan. The main goal of this bachelor thesis is to create a successful business plan that can be used as a template for future businessman.
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Business Plan - Starting an Event Agency for Cultural and Social Events
Stržinek, Daniel ; Navrátil, Jaroslav (referee) ; Rompotl, Jaroslav (advisor)
The agency will deal with organising social and cultural events providing gastronomical services and unusual experiences based on customers’ orders. The thesis is composed of two parts – theoretical and practical. The theoretical part focuses on the structure of the business plan, necessary analyses, sources of financing, and legal forms of business. The practical part comprises of knowledge gained from specialised literature and experience in this field. The conclusion involves a comprehensive choice of one most suitable option which is completed from a wide range of possibilities in separate chapters.
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Business plan: Event agency targeting at international customer base
Bukáček, Ondřej ; Hartman, Ladislav (advisor) ; Desenský, Lukáš (referee)
The goal of this master´s thesis is to create a complex business plan for event agency situated in Prague but targeting not only locals. The business plan was written for internal use of its author to assess the profitability and feasibility of the business idea. The author used several reference literature resources. The actual business plan is to be found in the practical part. The whole structure follows the frame and information researched in the theoretical chapter of the thesis. The main chapters of the plan include the description of market opportunity, marketing strategy, financial plan and analyses of the market, competition and risks.
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